Business men nowadays are looking for that perfect spot in classified ads. Classified ads have been noted for having this great promotional advertising for different business. This will make your business grow in popularity and your sales as well. But there are two kinds of classified ads nowadays, and it is quite hard to pick between the two. Let’s tackle these classifications one by one and determine which is more effective for your business.
Free classifieds are local classifieds literally for free. They are usually seen in different websites out there and all you need to do is to Google it and there you have the lists of possible classified agencies that could advertise your business for free. The advantage for this is that you don’t need to pay for anything. The web owner or the classified ads owner will tell you how much space you are required to fill and how many words you should submit. Disadvantage of this free classifieds is that it is a first come first serve basis.
If the classified is full, you have to wait for a couple of weeks or even months to get your business inside the classifieds. This could pose to some business owners who are dependent to the season like selling flowers or products that could only be sold in specific season. Another disadvantage is that these classifieds will limit the number of spaces, characters, pictures and even the color of the ads you want to publish. Some classified owners will only allow you to use black and white color only. This will make your ads more unnoticeable by your customers, and this could potentially decrease your sales in the future as well.
Paid classified ads are great for business with bigger profits or with bigger income. This is due to the fact that classified ads is quite expensive but is one of the effective ways to publish your business. In paid classifieds, you have to pay the amount depending on the size and the kind of ads you want to publish. The bigger the size the more expensive it gets, but the more attention you get from your customers. It is also advantageous due to the fact that you can choose any colors you want and be creative with your ad space.
While classified ads are a great way to advertise your business, there are also a million ways to advertise. You can use social networking sites such as Facebook or Tweeter accounts to advertise your business. Almost all of the customers have their own accounts in these popular networking sites and this could be an effective method to advertise.